By Meagan Johnson and her dad Larry Johnson Adapted from their book, Generations, Inc.-From Boomers To Linksters: Managing the Friction Between Generations At Work According to one study, today’s college kids communicate with their parents an average of 13 times a week, which includes phone calls, emails, text messages, and Skype. We call this crop of… Read More >>
If you are a Baby Boomer, or old enough to feel like one, check out this article on reinventing your older self by Dorie Clark in the Washington Post Good information to keep us oldies still goodies.
By my daughter Meagan Johnson Businesses today are well aware of the importance of attracting Generation X and Y consumers to develop a younger clientele that will fuel growth into the future. There is another prime target market on the horizon that will soon populate your customer base and employee roster: the Linksters. No, “Linkster”… Read More >>